VIDEO NEWS RELEASE
Video News Release (VNR) is an exceptional service which we offer our clients. Its aim is to promote an event using only this one service which, otherwise, might not have had any regional, national or international news coverage.
We specialise in providing broadcasters with packages direct from events, via a well established network of news contacts within a wide variety of broadcasting organisations. These range from the smaller cable and regional stations through to the major networks and international distribution agencies.
Our VNR Service is provided as a facility and service to the event.
Our camera tells the news story but presents the event from the sponsor's perspective.
News coverage cannot be “bought” and brand exposure needs to be within the regulations controlling the broadcasters. Our track record has produced an understanding and working relationship with the programme makers and editors who acknowledge the source of their “free” pictures. Credit is given and unrivalled exposure is achieved.
Nothing in news can be guaranteed - its very nature means it reacts to its environment and a sudden big story can change the best made editorial plans. Our working relationship with newsrooms, throughout the country, allow us to maximise, for our client's benefit, on the opportunities available.
